Global superstars BLACKPINK have unveiled their new single “Pink Venom”. Euphoric and empowering, “Pink Venom” is the lead single from Jisoo, Jennie, Rosé, and Lisa’s highly anticipated sophomore album, BORN PINK, due September 16. The single and album will be supported by a world tour which will touch down on four continents.
In celebration of BLACKPINK’s long-awaited comeback, they lit up the globe from New York to London, Rio, and beyond as part of the “LIGHT UP THE PINK” campaign. Across five continents, landmarks were lit pink and digital projections are being displayed on iconic monuments including the Brooklyn Bridge, London’s Marble Arch, the Tokyo Tower and more starting at 8pm local time on Thursday and Friday night. Interscope Records has teamed up with a platform called LANDMRK to create a mobile experience. The platform contains a custom branded map containing 500 hotspots that superfan BLINKs can physically access to unlock exclusive digital content from the band. To complement the LIGHT UP THE PINK physical activation and celebrate the release of ‘Pink Venom’, the locations of the landmarks and billboards will be highlighted on a digital map as the structures are lit up. The experience is available in both English and Korean and accessible here.
Anticipation has been building for “Pink Venom” since BLACKPINK shared a series of visual teasers and a poster, which finds the K-pop icons staring through a pane of broken glass. The record will be followed by the arrival of BLACKPINK’s 2nd full album, BORN PINK, on September 16. After that, the most popular girl group on the planet will hit the road on a world tour predicted to be attended by more than 1.5 million people. It kicks off in Seoul, South Korea, on October 15th and then visits the United States, United Kingdom, Germany, France, Saudi Arabia, and Singapore, among others, before landing in New Zealand on June 21, 2023. A full list of dates is listed below.
After releasing global hits like “How You Like That” and their collaboration with Selena Gomez, “Ice Cream,” BLACKPINK released THE ALBUM in 2020 to universal acclaim. The captivating project debuted at #2 on both the U.S. Billboard 200 and UK Official Chart, and sold more than 1.4 million copies worldwide, making BLACKPINK the first K-pop girl group to sell over a million units. With “Pink Venom” and BORN PINK, they are set to rewrite the record books all over again.
BORN PINK TOUR DATES:
October 15th – 16th Seoul, South Korea
October 25th Dallas, TX
October 29th Houston, TX
November 2nd Atlanta, GA
November 6th – 7th Hamilton, GA
November 10th – 11th Chicago, IL
November 14th – 15th Newark, NJ
November 19th Los Angeles, CA
November 30th London, UK
December 1st London, UK
December 5th Barcelona, Spain
December 8th Cologne, Germany
December 11th. – 12th Paris, France
December 18th Berlin, Germany
December 22nd Amsterdam, Netherlands
January 7th – 8th Bangkok
January 13th – 14th Hong Kong, China
January 20th Riyadh, Saudi Arabia
January 28th Abu Dhabi, UAE
March 4th Kuala Lumpur, Malaysia
March 11th Jakarta, Indonesia
March 18th Kaohsiung, Taiwan
March 25th Manila, Philippines
May 13th Singapore
June 10th – 11th Melbourne, Australia
June 16th – 17th Sydney, Australia
June 21st Auckland, New Zealand
Listen to this song and more new music premieres on “The New Music Show”, playing daily at 5.30pm PT/8.30pm ET on Channel R – Today’s Hits & Your All-Time Favorites.
Written by: Channel R